Getting weird with Matcha Mylkbar to hit 1.6 Million views on Instagram

Oh my gosh. Pull out the recliner, dim down the lights and mute the TV, this @tommydevy video feat one of our co founders @markfilippelli will have you either gobsmacked or gobsmacked! Would you do it? 😳😍💚

A post shared by M A T C H A // M Y L K B A R (@matcha_mylkbar) on

“Why the f##k would you do this to a burger?”
– Instagram user   Our little vid with Matcha Mylkbar went totally nuts! Here’s a few reasons why it went “Viral” (cringe-worthy term, but true). It’s different, a little weird, it was something worth showing your mates, and came from a brand with a strong, engaged audience.